The cosmetic section consists of Skincare, Hair care, Make-up, Perfumes, Toiletries and Oral care of human necessities.
Out of all cosmetic products, Skin Care has the highest market share followed by Hair care & Make-up in Sri Lanka and the international markets. The domestic market is valued at over US$ 200million, with an average growth of 14% annually. Our main focus is to manufacture and cater the Skin care and Hair care market initially and then expand to other segments.
People becoming more beauty conscious have created more opportunities for the manufactures to focus on products based on the following.
Skin care segments include Sun Protection, Anti-Aging, Skin Whitening, Anti-Acne and Fillers. Most of reasons for the skincare issues and remedial actions and solution is given by education the customers.
Hair condition plays a deciding role in styling your look. Hair fall, damage, split ends, and dandruff are some of the common hair problems faced by all. Hair loss is a problem that many people suffer from at different age segments for both male and females.
There can be several factors behind hair loss such as environmental effects, aging, too much stress, excessive smoking, nutritional deficiencies, hormonal imbalance, genetic factors, scalp infections, use of wrong or chemically enriched hair products, certain medicines and medical conditions like thyroid disorder, autoimmune diseases, polycystic ovary syndrome (PCOS), iron-deficiency anemia, and chronic illnesses.